Diogo

Is Canva dead? Figma Buzz might replace it?

Figma buzz just erased our last reason to keep a canva pro subscription

For years, Canva had a quiet but firm place in agency workflows. Not for design-heavy projects, but for the handoff. Clients wanted editable templates for social media, email banners, event flyers. They wanted the freedom to change names, swap photos, or fix a typo at 10pm without calling us. Canva Pro made sense as a side tool, cheap, easy, client-friendly.

But now? That last reason is gone.

Figma just pulled the rug

Enter Figma Buzz. One of the many shiny new features in Figma’s 2025 product storm, Buzz directly takes aim at Canva’s only stronghold: quick, flexible templates for non-designers.

Buzz offers the same ease Canva built its empire on, but without the extra subscription. Designers stay in Figma, clients get an intuitive interface that feels familiar, and no one has to juggle two platforms. Figma didn’t just match Canva here, it outdesigned them.

When we tried Buzz in the studio, the reaction was unanimous: “So why are we still paying for Canva?”

Freedom vs. templates

One of the reasons Canva never won designers over is that it always felt like coloring inside the lines. Yes, clients loved it because they could swap text or images fast. But for us, it meant being boxed into fixed templates, with little room for real creative freedom.

Figma used to suffer from that same criticism too. Compared to the raw liberty of Illustrator or Photoshop, it felt constrained. But over time, Figma grew into a powerhouse, combining structured collaboration with the kind of flexibility pros need.

Now, with Buzz, that balance gets even better. Designers keep their full creative freedom inside Figma, while clients finally get the same editing freedom Canva once promised, without compromising quality. It’s the first time we’ve seen both sides of the table equally empowered.

Figma wants it all

Zoom out and you see the bigger pattern. Figma isn’t nibbling at competitors. It’s eating them alive.

Framer? Meet Figma Site.
Lovable? Meet Figma Make.
Procreate? Native Figma brushes in Draw Mode.
Photoshop? Figma’s AI-powered image editing is good enough to make us raise eyebrows.

And now Canva? Buzz might just be the nail in the coffin.

Figma’s strategy is clear: one tool to rule them all.

The bright side: fewer subscriptions, smoother workflows

Let’s be honest, the upside is real. Designers drown in subscriptions. Motion tools, prototyping tools, CMSs, social media editors. It stacks up to hundreds of dollars every month.

“Buzz didn’t just compete with Canva. It deleted Canva from our workflow.”

Figma cutting into that chaos means fewer accounts to manage, one tool to master, and seamless integration from concept to handoff. That’s a dream scenario for agencies and freelancers alike.

Buzz isn’t just saving us money. It’s saving us mental bandwidth.

The dark side: monopoly vibes

But here’s the catch. Consolidation always comes with a risk. A single giant running the design world can dictate pricing, control the trends, and remove the healthy tension that drives innovation.

Adobe used to be in this exact spot. Then they let their dominance rot. High prices, bloated software, and eventually a mass exodus to Figma. Designers learned the hard way that too much power in one place hurts everyone.

We love Figma. We use it every day. We’re grateful for how much better life is compared to the Adobe XD years. But if Figma keeps absorbing every competitor, what happens when they decide to triple the price? Or worse, stagnate because there’s no competition left?

That’s not paranoia. That’s history.

Is canva finished?

For us, yes. Our Canva Pro subscription is cancelled.

For the broader market, maybe not. Canva still holds ground in education, small businesses, and markets where Figma feels intimidating. But if you’re already in the Figma ecosystem, Buzz removes the last argument for keeping Canva around.